Dangers of Divided Attention
By Stefan Van der Stigchel
Multitasking may seem to be a time-saver, but the working memory can only handle one task at a time, so attempts to divide concentration inevitably backfire.
Multitasking may seem to be a time-saver, but the working memory can only handle one task at a time, so attempts to divide concentration inevitably backfire.
Brian Cullinan, an accountant at the prestigious PricewaterhouseCoopers firm, considered himself luckier than most in his job. After all, he was responsible for handing out the prizes at the annual Academy Awards ceremony.
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